By Stephen Fried
Featured within the PBS documentary The Harvey ladies: chance Bound
The mythical lifestyles and entrepreneurial imaginative and prescient of Fred Harvey assisted in shaping American tradition and background for 3 generations—from the Eighties all through international warfare II—and nonetheless impact our lives this present day in remarkable and interesting methods. Now award-winning journalist Stephen Fried re-creates the lifetime of this not likely American hero, the founder of the nation’s provider undefined, whose extraordinary relations enterprise civilized the West and brought the USA to Americans.
Appetite for America is the outstanding real-life tale of Fred Harvey—told intensive for the 1st time ever—as good because the tale of this country’s enlargement into the Wild West of Bat Masterson and Billy the child, of the nice days of the railroad, of a time while a deal might nonetheless be made with a handshake and the us used to be nonetheless uniting. As a tender immigrant, Fred Harvey labored his means up from dishwasher to family identify: He was once Ray Kroc prior to McDonald’s, J. Willard Marriott prior to Marriott resorts, Howard Schultz prior to Starbucks. His consuming homes and motels alongside the Atchison, Topeka, and Santa Fe railroad (including old inns nonetheless in use on the Grand Canyon) have been patronized via princes, presidents, and numerous usual tourists trying to find the easiest cup of espresso within the state. Harvey’s employees of conscientiously screened unmarried younger women—the celebrated Harvey Girls—were the country’s first woman staff and have become real Americana, even inspiring an MGM musical starring Judy Garland.
With the verve and keenness of Fred Harvey himself, Stephen Fried tells the tale of the way this visionary outfitted his company from a unmarried lunch counter right into a kin empire whose advertising and options we nonetheless stumble upon in myriad methods. Inspiring, instructive, and highly exciting, Appetite for America is old biography that's as richly worthwhile as a slice of clean apple pie—and each piece as satisfying.
*With picture inserts that includes over seventy five pictures, and an appendix with over fifty Fred Harvey recipes, such a lot of them never-before-published.
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Extra info for Appetite for America: How Visionary Businessman Fred Harvey Built a Railroad Hospitality Empire that Civilized the Wild West
A company town for the businesses of defending, exploring, and exploiting the West, it was essentially the capital of the American frontier. Leavenworth was rough, bustling, and bristling. One of Fred’s best friends described moving there from an eastern city as the greatest feeling of freedom he had ever known. “Herds of buffalo still roamed the plains,” he recalled. “Indians huddled on the street corners. ” In its utter diversity—ethnic, economic, sociological—Leavenworth was a frontier metropolis that saw itself becoming, if not a New York City for the Wild West, then at least the next St.
He tried to ignore the noise and enjoy his dinner, but soon threw down his linen napkin and rose abruptly from his cane-backed chair. The man was dressed fastidiously in a dark blue suit with a waistcoat and dangling watch fob, the formal uniform of a Victorian gentleman from his homeland of England. But he walked quickly, with the nervous energy of America, drawing the attention of the dining room staff and some of the guests as he passed. By the time he left the dining room, the cowboys had dismounted and were running riot through the hotel.
If not, then your education has been much neglected … Fred Harvey set a standard of excellence! … He has been a civilizer and a benefactor. He has added to the physical, mental and spiritual welfare of millions. No sermon can equal a Fred Harvey example—no poet can better a Fred Harvey precept. Fred Harvey simply kept faith with the public. He gave pretty nearly a perfect service … The kind of business a man builds up is a reflection of himself—spun out of his heart. Man, like Deity, creates in his own image.
Appetite for America: How Visionary Businessman Fred Harvey Built a Railroad Hospitality Empire that Civilized the Wild West by Stephen Fried